Rua Al Madinah Holding has revealed its latest venture - the Islamic Civilization Village. This initiative aims to engage with Islamic heritage. It also plays a significant role in enhancing the visitor experience in Madinah.
MODERN URBAN PLANNING FOR MADINAH'S ENRICHED EXPERIENCE
As a wholly owned unit of the Public Investment Fund (PIF), Rua Al Madinah focuses on modern urban planning for comprehensive development projects. This project, a significant initiative, improves the experiences of Madinah's residents and visitors. It aims to create a positive impact on the city's environment.
COMPREHENSIVE HOSPITALITY AND RETAIL
The Rua Al Madinah project aims to build a complete hospitality and retail ecosystem. It seeks to enhance services for pilgrims and visitors, turning Madinah into a modern Islamic and cultural destination. The project creates a welcoming and contemporary experience for all.
CONTRIBUTING TO VISION 2030
Rua Al Madinah plays a vital role in achieving the Vision 2030 goal of hosting 30 million Hajj and Umrah pilgrims by 2030. It supports this aim to increase capacity, helping to achieve this milestone.
REVEALING ISLAMIC CIVILIZATION NARRATIVE
The Islamic Civilization Village project explores the ancient Islamic civilization. It delves into intricate details and the interesting history that shaped its rich past.
DIVERSE GEOGRAPHICAL ZONES
Spanning over 257,000 sq m, the village comprises eight distinct geographical zones. These include the Arabian Peninsula, Mashriq, Islamic South Asia, Maghrib, SEAN, the Silk Road, Al Andalus, and Africa. It aims to represent the cradle of history and the stronghold of Islam.
CULTURAL BPPST THROUGH RETAIL AND DINING
Rua Al Madinah showcases a mix of shops, various places to eat, and unique cafes. It also has distinctive designs, interactive shows, various activities, and green spaces. So, the project offers a balanced blend of retail, dining, and cultural experiences.
GLOBAL ATTRACTION AS AN ISLAMIC DESTINATION
The Islamic Civilization Village aims to be a unique Islamic destination in Madinah. It aims to attract visitors from all over the world and enhance their experience visiting Madinah. The project offers a rich cultural and educational experience. It includes diverse activities, excellent hospitality services, and historical shows displaying many aspects of Islamic world history.
EDUCATIONAL AND ENTERTAINING CULTURAL HUB
According to CEO Engineer Ahmed Al Juhani, the Islamic Civilization Village plays an important role. He highlights that it "would function as an educational and entertaining cultural hub, enabling visitors to delve into the scientific brilliance and unique contributions of Muslims throughout the ages through its cultural components and interactive content."
MAJOR ADDITION TO MADINAH
Al Juhani also highlights the project's importance as a transformative addition. It aims to become a top Islamic destination, enhancing the experience for visitors and pilgrims in Madinah. This, he says, aligns with the goals of Saudi Vision 2030 to elevate Madinah's status as a major Islamic tourist destination.