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LWK+PARTNERS designs Burj Crown by Emaar

Burj Crown LWK.jpg
LWK + PARTNERS has earlier this year completed the design package for the latest project Burj Crown by Emaar.

The luxury residential development is the final addition to Dubai’s renowned Downtown Skyline. A unique urban residential destination that was launched at the beginning of 2020 by His Excellency Mohamed Alabbar, Founder and Chairman of Emaar Properties.

According to LWK + PARTNERS, they were given the challenge to work on this last prime plot on Sheikh Mohammed bin Rashid Boulevard to deliver a residential destination at the centre of this world-class urban oasis. Aptly called 'the Centre of Now,' Downtown Dubai lies between old Dubai and new Dubai.

The 44-storey tower has Dubai’s iconic landmarks including the world’s tallest Burj Khalifa, largest performing fountains and Dubai Opera as its backdrop. Designing with close proximity to such energizing and iconic sites is both challenging and exhilarating, however the design team developed a resolved scheme that unities the intriguing synergies of this city and complements the regions’ urban style with panache.

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Rising on the vibrant Sheikh Mohammed bin Rashid Boulevard, the residential tower boasts 1-, 2- and 3-bedroom apartments. The layouts have been carefully crafted with attention to detail to fulfill the aspirations of dynamic professionals and young families. LWK + PARTNERS was commissioned to design a unique tower with a wealth of amenities, shopping, culture, entertainment and culinary experiences — all at the fingertips of residents.

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“Urban sophistication with contemporary simplicity has been a primary goal for the design approach of this residential tower” says Kourosh Salehi MENA Design Director, describing the design approach “a punched masonry façade with monochrome panels articulated by cantilevered balconies, with metal edge detailing to provide robust and ageless elegance” he adds. At the street level the commercial units and the entrance lobby have been detailed with additional care through their use of crafted materials and edge treatments. In contrast, the functionality of the podium has been reflected by the rational use of simple geometry and robust materials and detailing. A prominent feature is the 6-storey landscaped Leisure Deck on the podium providing social and outdoor amenities for the residents and their guests.

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The Crown at the top of the building presents itself to the city from afar, a bronze filigree, punctuating the tower’s presence amongst its prestigious neighbors. Burj Crown features an ‘Active Roof’ area which provides residents with a communal outdoor space with magnificent views of Burj Khalifa and across Dubai.

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The design team ensured programming a compelling and creative unit mix that would offer an unparalleled investment opportunity for the discerning investor. Since the launch date the Burj Crown, 1-bedroom units were completely sold within the first week, sales as of today are at 67%.

Despite high supply concerns, the project is scheduled for completion in October 2023 and will add 440 apartments to Dubai's growing housing supply with construction works commencing at the beginning of March 2020.

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